Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI explains how companies can achieve lasting success by transforming the way they operate in the digital era. The book outlines six essential capabilities for digital mastery: defining a clear transformation roadmap, building strong digital talent, creating an adaptive operating model, driving innovation through technology, embedding data across the enterprise, and scaling through culture and adoption.
Rewired argues that winning in the age of AI requires rewiring how thousands of teams work together, not just launching isolated tech projects. Drawing on years of McKinsey research and real-world case studies, Rewired provides a practical, actionable framework for executives determined to build organizations that can outlearn, outbuild, and outperform their competitors.
"Why do I like it? Because it talks about digital transformation. And the big thing about digital transformation is that successful digital transformation is nuanced. So it's not just about the tech. It's not just about the talent. It's not just about the ways of working or your operating model. It's all of those things."